About

Strategic Telemetry provides cutting edge microtargeting, mapping, and data analysis consulting services to the most successful corporations, campaigns, and non-profit organizations. We draw our origins in politics, providing advanced targeting capabilities to John Kerry's 2004 campaign and Barack Obama's 2008 campaign.  Since then, we have worked with dozens of other campaigns across the country and around the world, as well as major corporations and progressive organizations. We develop robust tools and technologies to help organizations leverage their resources and focus their outreach strategies.

 

Ken Strasma, Founder and President 

Ken Strasma is a pioneer of high-tech statistical modeling in political campaigns, and served as the Targeting Director for the 2008 Obama and 2004 Kerry campaigns. As the former Research Director for the National Committee for an Effective Congress and manager of numerous campaigns, Ken understands the importance of data and advanced targeting techniques to a campaign's outreach strategy.  As director of the Minnesota House Democratic Caucus in 1996, Ken used micro-targeting to target undecided voters in a multi-district direct mail program.  The success of that program convinced him of the value of micro-targeting to campaigns across all levels. Before moving to Minnesota in 1996, Ken served as Director of the Wisconsin Senate Democratic Caucus, and, previously, as a campaign finance analyst for the Wisconsin Assembly Democratic Caucus. He is the author of numerous articles and studies regarding targeting, redistricting technology and the Census.

 

Andrew Drechsler, Vice President of Strategic Services 

Andrew works with organizations to help them understand the models and to develop an informed strategy. Prior to joining Strategic Telemetry, Andrew was a Vice President at KRC Research with responsibility over the finance and field operations. He oversaw the implementation of hundreds of projects on six continents. Andrew previously worked as a Schedule C appointee in the Clinton Administration, where he was Deputy Director of Scheduling and Advance for Secretary Bruce Babbitt at the U.S. Department of the Interior. Andrew has also worked numerous political campaigns, raising over $2 million through large-donor fundraisers with the Vice President, members of the cabinet, and members of Congress.  He is also a veteran of many election-day boiler rooms where he monitored voter turnout and provided recommendations in allocating resources. Andrew has a Bachelor of Arts in Economics and Politics & Government from Ripon College and an MBA from Johns Hopkins University.